We will build your digital audience via
Social Media Management
You need to grab the attention of your prospects where they are, and they are on social media by the Billions!
We help create content to make managing your social media channels much easier, so you can focus on running your business instead of keeping up with the latest trends.
There is no need for you to struggle with how to create content, as Bowman Digital Media will do that for you.
We have several packages listed below for your consideration for every social media platform including: LinkedIn, Facebook, Instagram, YouTube, Twitter, Pinterest, and more.
Why Do You Need Social Media Management?
Social media management has become an essential part of business operations in today’s digital landscape. Here are some of the key reasons why businesses need social media management:
1. Enhance Brand Awareness and Reputation: Social media provides a powerful platform for businesses to connect with their target audience, showcase their brand personality, and establish a strong online presence. By actively engaging with followers, responding to comments and messages promptly, and sharing valuable content, businesses can cultivate a positive reputation and build a loyal following.
2. Drive Website Traffic and Generate Leads: Social media can be a significant driver of website traffic, which can in turn lead to increased leads and sales. By sharing engaging content, incorporating calls-to-action, and running targeted social media ads, businesses can effectively attract potential customers to their website and encourage them to take action.
3. Improve Customer Relationship Management (CRM): Social media offers a direct channel for businesses to interact with their customers, address concerns, and resolve issues promptly. By actively responding to customer feedback, providing support, and fostering positive interactions, businesses can strengthen customer relationships and enhance loyalty.
4. Stay Ahead of Industry Trends and Competitor Analysis: Social media provides a valuable source of real-time insights into industry trends, competitor strategies, and consumer preferences. Businesses can leverage social listening tools to track conversations, identify emerging trends, and adapt their marketing strategies accordingly.
5. Measure Campaign Performance and ROI: Social media platforms provide comprehensive analytics tools that allow businesses to track the performance of their campaigns, measure engagement metrics, and calculate return on investment (ROI). This data-driven approach enables businesses to refine their strategies and optimize their social media efforts for maximum impact.
Truly social media management is no longer a luxury but a necessity for businesses of all sizes. It offers a powerful tool for connecting with customers, building brand awareness, driving traffic, generating leads, and enhancing customer relationships. By effectively managing their social media presence, businesses can achieve significant growth and success in the digital marketplace.
Social Media Plans from BDM
Digital Marketing Turnkey Package
What Client gets:
This all-inclusive turnkey solution is designed to help you increase sales with minimal effort. It’s far more than just SEO! This is the perfect package for business owners who don’t want to muss and fuss over their digital marketing efforts, they simply want it handled and to grow revenue with a fully stocked sales funnel.
Turnkey Service Includes:
- SEO Campaign to Improve Google Rankings (Gold Package)
- Premium Social Media Package (Includes writing content and commenting for your business)
- Google Ads PPC Campaign Management (You pay for ads, we maintain them)
- Website Pixel with Traffic Report
- Google Analytics and Google Console Monitoring
- Website Maintenance (5 hours of website maintenance included)
$3,750 Monthly Investment
Professional
What Client gets:
- Content writing – 10 posts for use on any of your social media channels like LinkedIn, Facebook, Twitter, or Instagram
- 10 Custom Art Designs for use in: posts, emails, websites, and blogs
- Suggested Hashtags based on keywords included
$1,000 Monthly Investment
Premium
What Client gets:
- Content writing – 20 posts for use on any of your social media channels like LinkedIn, Facebook, Twitter, or Instagram
- 20 Custom Art Designs for use in: posts, emails, websites, and blogs
- Suggested Hashtags based on keywords included
$2,000 Monthly Investment
Fractional CMO
What the client gets:
- Multiple Video Editing and/or Creation Including Animation
- Includes 4 Custom Written Blogs for Use on Website
- One Press Release including Backlinks to Help with SEO
- Content writing – 30 posts for use on any of your social media channels like LinkedIn, Facebook, Twitter, or Instagram
- Suggested Hashtags based on keywords included
- 30 Custom Art Designs for use in: posts, emails, website, and blogs
- Posts and Replies to Comments on All Your Business Social Media Pages
- Photo Sessions: Event, Branding, Marketing, Headshots as needed. (Travel Not Included)
- Website Management: Including updating plugins, SEO services
$6,000 Monthly Investment
Artwork Assistance
What the client gets:
- 20 custom pieces for use on any social media platform
- Artwork delivered as png or jpg files and will have your logo included
- Use art for social media, emails, blogs, newsletters, podcasts or websites
- Have a branding guide? Give it to us and we’ll make sure the art fits your brand
- Have a specific wish list or want us to create free-style? We can work either way
$1,000 Monthly Investment
Monthly Consult
What the client gets:
- One 90 minute per month Zoom marketing/strategy consultation meeting to develop Marketing playbook.
- Additional limited email support between meetings.
$350 Monthly Investment
Next Steps:
Understanding Social Media Optimization
Social Media Optimization (SMO) is the strategic enhancement of your online visibility across various social media platforms. As a trusted Social Media Management service provider, our team at Bowman Digital Media is dedicated to fine-tuning your social media profiles and content to maximize visibility, engagement, and brand recognition.
Our approach to SMO is a carefully planned technique that starts with understanding your target audience, ensuring your content is relevant, and closely monitoring performance metrics.
We make sure that your social media activities are in perfect sync with your overall marketing objectives. This strategic alignment ensures that every action we take on your social media contributes directly to achieving your business goals.
Partner with us and our comprehensive social media optimization services which not only boost your online visibility but also strengthen your brand’s authority and engagement. Let us help you harness the true potential of social media for your business growth.
Diverse Approaches to Social Media Management
At Bowman Digital Media, our commitment to being a top-tier SMM service provider includes offering various social media management solutions tailored to your unique needs. Just as every business is distinct, so are our strategies to maximize your online presence.
Small Business Social Media Management
We understand the nuances of small businesses, and our strategies are designed to boost your visibility, engage your audience, and drive growth within your budget.
Franchise Social Media Management
For franchises, we implement cohesive, brand-focused approaches across multiple locations, ensuring brand consistency and localized engagement.
Enterprise Social Media Management
Enterprises require a robust online presence. Our strategies for large-scale businesses encompass comprehensive research and tailored campaigns to meet your enterprise-level goals.
Multiple-Location Business Social Media Management
If your business spans multiple locations, we create strategies that cater to each location's unique needs while maintaining a unified brand image.
Our expertise extends beyond a universal social media management definition. We adapt and customize our services to suit your industry, ensuring that your social media presence aligns perfectly with your business objectives.
Social Media Rankings in 2023
2023 has been another banner year for social media growth with the overall number of users on social media continuing to climb and the number of platforms they visit per month also going up on average. So how do the different platforms stack up? Here’s the latest rankings and their average monthly users (MAU) per month.
Facebook = 3 Billion Monthly Active Users
YouTube = 2.5 Billion Monthly Active Users
Instagram = 2 Billion Monthly Active Users
TikTok = 1.2 Billion Monthly Active Users
X (formerlly Twitter) = 700 Million Monthly Active Users
Pinterest = 500 Million Monthly Active Users
LinkedIn = 300 Million Monthly Active Users
Social Media Can Enhance Your Social Visibility
Social media platforms serve as dynamic hubs where businesses can connect with their target audiences. Our social media management service is designed to harness this potential, making your brand more visible.
Through meticulous planning, content curation, and engagement strategies, we ensure that your brand spreads effectively across various social channels. Whether it’s through organic posts or paid advertising, we create an approach that fits your unique needs.
Facebook Marketing
Targeted ads reach potential clients based on their interests, gender, and region, expanding your reach more effectively.
YouTube Marketing
We tap into YouTube's vast audience by advertising your services on relevant videos, strengthening your online authority.
LinkedIn Marketing
For professional networking and marketing, we promote your business, products, and events using LinkedIn's robust tools.
Instagram Marketing
With visual appeal and strategic posting, we engage your audience effectively on Instagram as well.
Twitter Marketing
We create cross-channel campaigns to engage with your audience, build relationships, and improve brand awareness.
Pinterest Marketing
Leveraging Pinterest's search power, we curate “pinboards” that drive ROI in your niche.
Reasons to Prefer Bowman Digital Media for SMM
At Bowman Digital Media, our dedicated account managers work closely with your marketing team. They collaborate closely with you, providing in-depth insights and real-time updates, ensuring the utmost transparency during your social media campaigns.
In the rapidly evolving world of social media, we stand out as an SMM service provider with our ability to spot emerging trends and seamlessly integrate the latest tools. This proactive approach keeps your campaigns fresh, effective and aligned with current industry standards.
We emphasize crafting meaningful and engaging content across platforms like Facebook, Instagram, and Twitter. We believe in fostering genuine audience engagement through well-crafted content.
Bowman Digital Media offers a comprehensive social media management solution that combines expertise, personalized attention, adaptability, and a commitment to delivering high-quality results for your brand.
Choose us as your partner for enhancing your online presence.
Frequently Asked Questions
Social Media Optimization involves optimizing content on social platforms for better visibility. In comparison, Social Media Management encompasses the overall management of social accounts and strategies by a trusted social media management service provider.
Social media management costs vary based on the extent of services required, platforms used, and business size. Our pricing options include:
- Digital Media Turnkey Package: $3,250 Monthly Investment
- Basic Management: $500 Monthly Investment
- Professional Management: $750 Monthly Investment
- Premium Management: $1,500 Monthly Investment
- Fractional CMO Management: $6,000 Monthly Investment
- Custom Artwork: $500 Monthly Investment
- Marketing Consultation: $250 Monthly Investment
Any business or individual looking to establish a strong online presence and effectively engage with their ideal client profile, established fan base or an audience they are trying to capture the attention of, can benefit from the expertise of reputable social media management services.
Social Media Optimization involves refining content, profiles, and engagement on various platforms like LinkedIn, Facebook, Twitter, and Instagram to enhance online visibility, encourage user interaction and develop sales funnels.
SMO (Social Media Optimization) is vital for businesses as it boosts online visibility, fosters engagement, and cultivates a positive brand awareness. Effective social media optimization services can help with driving new business growth and success for the long haul.